Igor in the News

 

• Didgiday From Gemini to GROK, new names for generative AI share the spotlight

• Fortune Manhattan restaurant ‘Thai Food Near Me’ went viral a week before it opened

• Inc Magazine In 2021, Companies Found Inspiration for Their Names in Unusual Places

• New York Times Why Plus Is a Minus When Naming Your Streaming Site

• Inc Magazine Startup Names Went to Some (Good) Weird Places

• Medium Why We’ve Rebranded from ChangeAView to Ceasefire

• Forbes Ceasefire App Looks To Bridge Hostile, Polarized Political Divide

• ANA What's in a Name?

• Forbes The Art Of The Impossible

• Booking.com What’s the secret to a great hotel name?

• Newsday Entrepreneurs Play Name Game for Brand Recognitions

• Medium The Name Game

• Bloomberg Why Startups Keep Choosing Human Names

• AdAge Renaming Weinstein Company Won't Be Easy

• Forbes From HA&W To Aprio

• Canadian Business How to rename your company

• CBC News Kraft Dinner's KD Name Change Bets Money on Nostalgia

• NY1 News One Naming Firm Named Many of Today's Travel Brands

• Yahoo! Finance Pun and done: The risks of a witty business name

• Verisign Blog Meet Our Internet Official Naming Contest Judge

• NPR When Terrorists Claim Your Company's Name

• New York Times Iconic Names for Iconic Watches

• MinnPost Identity crisis: Names in Twin Cities lack creativity

• Entrepreneur Naming Your Business? Consider These 3 Points First

• The Wall Street Journal Startup Firms Sporting Increasingly Quirky Names

• Entrepreneur 10 Questions to Ask Before Naming Your Business

• Twin Cities Business Crapola Granola: A Breakfast Of Editors

• OPEN Forum How to Pick a Name for Your Business

• Denver Post A Building by Any Other Name

• The Globe and Mail Why Would a Company Change Its Name?

• No Joe Schmo The Brand Naming Firm

• The Globe and Mail The Name Game: Play it right

• Marketing News What's in a Name?

• Wards Auto Cerberus Instinct Letter-Perfect

• AmEx OPEN MIC podcast Rebranding Your Small Business

• Businessweek The Twitter Effect

• Wall Street Journal Making drug names easy to swallow

• Hotel Interactive 'Resort'- The Newest Four Letter Word?

• Sarajevo-x "Sarajevo je najpoznatiji bosanski brend"

• AdvertisingAge Flip's Quest in First Major Ad Push

• Toronto Star The challenge the NDP faces in making a new

• Insurance Journal Chartis: Other Firms Share AIG's New Name..

• Entrepreneur The Secret to a Good Business Name

• AdvertisingAge Cisco Makes a Play for Mainstream Market

• SF Business Times Biotechs bring their A-game to their name

• The Charlotte Observer Hand-spun and in a hurry

• Business Week A Practical Guide to Branding

• New York Times On the Internet It's All About 'My'

• The Star-Ledger TD Bank puts its stamp on Commerce

• Sacramento Bee What's in a name?

• National Public Radio How TagTooga Got Its Name

• The Chronicle of Higher Ed. Your (Lame) Slogan Here

• The Seattle Times Local firms take risk in re-branding

• Ecommerce Times Playing the Name Game

• Indianapolis Star When naming a drug it's an inexact science

• Los Angeles Times Ad slogan is a subtle shift for Wal-Mart

• Wired Are Stupid Startup Names Hurting Silicon Valley?

• Los Angeles Times Dot-com names get dottier

• Business Week Does Success Hinge on a Domain Name?

• Greater Fort Wayne Business Weekly What's in a name?

• The Seattle Times iPhone: How Apple created a frenzy

• Hartford Courant Signature Statement

• Los Angeles Times Tagline must fit product buyers

• The Conference Board Now What Shall We Call This Widget?

• Inc. Magazine If I Had a Hammer…

• San Francisco Chronicle This X-ray brought to you by...

• Baltimore Sun The science of picking a company name

• Milwaukee Journal Sentinel The name game

• Wall Street Journal Microsoft Hopes 'Z' Gives Zune Some Zing

• Chicago Tribune Peoples as 'Integrys' panned energetically

• The Times of London The new naming game

• USA Today They got a name for the winners in the world

• Rocky Mountain News Nintendo gaming console Wii makes...

• NPR The Infinite Mind What's in a name?

• Kansas City Star Sprint unit picks name and logo

• K.C. Business Journal Sprint spinoff selects a name but...

• USA Today The whachacallit

• The Standard The power of Niagara

• The Daily Telegraph Zounds! There's a signo in my Xingux

• SF Business Times Octopus: How name firms got arms...

• San Francisco Chronicle SBC starting all over with the name game

• PPB - Promotional Products Business What's In A Name?

• San Francisco Chronicle Warm fuzzy corporate

• Tri City Herald Valley residents want to lose the 'Lower'

• Rochester Democrat & Chronicle Kodak reshapes its image

• Los Angeles Daily News The Blasts from the past

• Business Week The Serious Cachet of "Secret Brands"

• Boston Patriot Ledger J. Jill gets help tailoring its image

• Fast Company Brand Aids

• Lansing State Journal In MSU country businesses expect

• Slate Withdrawal Symptoms

• South Florida Sun-Sentinel What about the obvious

• Arrive magazine [Amtrak] Whatchamacallit?

• Registered Rep. You're Calling It What!???

• Rochester Democrat & Chronicle No Shame in its Name

• Stanford Medicine Magazine The Name Game

• Boston Patriot Ledger Businesses Enter the Blogosphere

• KALX North Gate Magazine The Business of Naming

• Detroit Free Press Q is Nissan's cue to Sue

• Detroit News What's in a name? For cars everything

• Business 3.0 The New Science of Naming

• Bakersfield Californian Not in Name Only

• Baltimore Sun Cooking Up Your Company Name

• Business Week By-the-Book Marketing

• Seth Godin and Fast Company 3003 Bull Market Directory

• The New York Sun What's In a Name? Plenty Lawmakers...

• Regional Airline World Making the Brand the Business

• Mercury Radio Research What's In a Name?

• Fast Company The Brand Called... Who?

• Business Week The Game of the Name

• New York Times The Science of Naming Drugs

• Business Week Firing Up a Hotter Brand

• Bloomberg Time Warner Broadwing Change Names

• Business Week A Label That Sticks

• PR Intelligence McDonald's re-energizes brand

• The Eagle-Tribune What's in a Name?

• Business Week An Outfit That Rolls off the Tongue

• Arizona Republic Light rail needs name with spark

• All About Branding Naming Exposed

• ReadMe What's in a Name?

• Wired Apple: It's All About the Brand

• Elsevier Food International What's in a Name?

• BBC Radio 3 - Shop Talk What's in a Name?

• Libération Ces entreprises qui se refont un nom

• Time magazine Quote of the Week

• Wall Street Journal ...In Search of the Perfect Name

• Toronto Star Hiding the C-word

• Fortune Identity

• Forbes Even pros struggle with corporate re-naming game

• New York Times Magazine How to Invent a Brand Name

• Business 2.0 Branding Waikiki-Style