Airline WiFi – Gogo
Gogo airline wi-fi

Gogo marked the first time WiFi was availble in the sky. It revolutionized the experience of air travel. The name had to be memorable, fun, short, universally known, easy to pronounce, map to travel, connectivity, work as an ingrdient brand - and go viral. So they hired Igor.

And it had to be cool enough for Richadrd Branson to do this with it: